Week 8 EPC: Creative Content

For my product I will be making a small label. First off I will create the label in either Adobe Illustrator or Adobe Photoshop or a mix of both just to fix the contrast or bring in a few creative effects that only certain drawing programs provide. It will have simple yet warm and inviting colors, just like the pancakes. I want to use warm colors to recreate that feeling of eating fresh and warm pancakes on a Sunday morning. For the type I will use something bold and neat. With a ribbon underneath the type and almost hugging the type face. If creating a 3D model of the pancakes becomes time consuming or too difficult, then I will make the pancakes and photograph it myself. Soon after I will take the image into Adobe Photoshop and create the package there. The front cover will have a stack of pancakes on a white plate with blueberries on the pancakes and on the plate. Next the pancakes will be set on a nice hard wood table bring out the contrast and drawing focus to the pancakes. In the foreground will have some maple syrup with a bowl of blueberries. On the side of the package their will be the nutrition facts. Behind the box will be the direction and how many pancakes you would like to make. On the side will be the bar code and the benefits of eating whole grain and some information about the proceeds will be given to those victims of the recent typhoon.

Week 7 EOC: The Pitch

My pitch is to sell whole grain pancake mix with dried berries or fruits called KC's Whole grain pancake mix. What is whole grain and why whole grain? Because the benefits of whole grains studies include a reduced risk of a stroke, type 2 diabetes, heart disease, and better weight maintenance. Whole grains are healthier than refined grains because they contain higher amounts of vitamins, minerals, fiber, and essential fatty acids. These tasty warm pancakes also have different varieties of berries you can choose from to satisfy your sweet needs like blueberries, strawberries, and banana. You will also be getting extra health benefits like antioxidant in blueberries. Berries are also a rich source of phytonutrients, and they contain a significant amount of the antioxidant anthocyanadins that posses great nutritional value. It is so easy and fast to make and nothing beats hot fresh pancakes in the morning. All you need is a splash of milk, eggs, a hot skillet and mix well and before you know it you’ll be enjoying the power of whole grains. It is certainly way better than those bland and tasteless frozen ones! Because these pancakes are high in fiber, they leave you feeling full and satisfied throughout the day. Having the blueberries in these whole wheat pancakes are so sweet and moist that you don't need butter when eating these pancakes while hot! Not only will we be providing you with nutritious pancakes for you and your family, but some of the proceeds will go to the victims of the recent 2013 Philippines typhoon.You do not need to sacrifice taste to have a healthy and hearty breakfast. Not with pancakes like these.

Week 6 EOC: Me x 3

Video games best describe me as a customer. I'm a sucker when it comes to purchasing limited edition items. I could easily spend about $1,000 the holiday year on just this alone.I even go as far as per-ordering in advance and even wait for the midnight release. I'm not only a person that plays video games but I also see myself as a collector. Normally when you purchase something you throw away the box, but I keep the box and make sure to put away my items for another time or maybe even selling it in the future for profit. People don't know the value of videos games. It's not only fun to play, but it's also an investment.

I invest into a lot of writing utensils also. I love buying pencils or pens that have themes or characters on it. I purchase writing utensils because I am also an artist and a good artist always needs to have some kind of writing instrument around them to quickly write ideas down or to make quick sketches. Creativity starts with a pencil! I also buy colored pencils because you can never have too many colored pencils.

The last thing that describe me as a customer is my Pokemon items. Even though I'm 22 years old I still continue to buy into the Pokemon franchise. Pokemon has been a huge part of my childhood and it's a part of me that I will not give up so easily. I will buy anything from hats, toys, plush dolls, cards and video games. I think I buy Pokemon is because it really brings me back to my childhood and I really enjoy reliving those memories.