"Delaying Adulthood For
many members of this group, this has meant difficulty landing their
first job or being underemployed. Only 48.8 percent of 16- to
24-year-olds were employed between April and July (the peak time in
youth employment) in 2011, the smallest share since the government
started recording data in 1948, according to the Bureau of Labor
Statistics. - Destinationcrm Though this may be true, it is not because Gen Y is lazy or that we are trying to "delay adulthood" it's simply because we're affected by the recent recession and weak economy. Something that the generation before us caused."The Facebook Generation The first generation
to grow up with the Internet and mobile devices, Gen Y is also the first
generation to consider behaviors like tweeting and texting, along with
using Facebook, Google, Wikipedia, and YouTube, not as novel ideas, but
as normal aspects of their social lives and their search for
information." - Destinationcrm Yes I do believe in this statement, I really don't know anyone around my age or older who don't use any of these behaviors, it really seem like a life style that Gen Y will not give up so easily.
"Looking for Inspiration As we saw in their
overwhelming support for Barack Obama in the 2008 presidential election,
Gen Y is passionate about politics and the concept of improving the
world. "Gen Y loves companies that aren't just about selling, that are
also making a difference," Hassler says, naming Tom's Shoes, a company
that donates a pair of shoes to a child for every pair that's purchased,
as an example. "Companies should also ask themselves, 'How can our
brand service them, help them?' Consumers like spending money on
something that has meaning, and they'll share it with their friends." - Destinationcrm
I believe Gen Y is looking for change and making a difference and wants to change the world, preserve what’s left of it. Gen Y believes in self-expression more than self-control and that respect must be earned and not given based on age, authority or title. Though our generation maybe called lazy and entitled, just remember it wasn't Gen Y who shut down the government just because a bunch of old people in congress couldn't come to an agreement.
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